Marketing and Sales Training Course

Management Training Courses in Glasgow | Edinburgh | Scotland

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Training Course Outline

A small marketing budget does not mean you cannot meet your goals and business objectives; you just have to be more creative in your marketing tactics. This one-day workshop will show you how to get maximum exposure at minimum cost, learn effective, low-cost and non-cost strategies to improve sales, develop your company's image and build your bottom line.

Prerequisites

No previous experience is required.

Key Benefits
  • Recognise what we mean by the term "marketing."
  • Discover how to use low-cost publicity to get your name known.
  • Know how to develop a marketing plan and a marketing campaign.
  • Use your time rather than your money to market your company effectively.
  • Understand how to perform a SWOT analysis.

What You Will Cover

  • Defining marketing
  • Recognising trends
  • Market research
  • Strategies for success
  • Mission statements
  • Brochures
  • Trade shows
  • Developing a marketing plan
  • Increasing business
  • Saying no to new business
  • Advertising
  • Networking

Duration

This is a 1 day instructor led course.

Location

UK wide